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		<title>Stakeholder Podcasting</title>
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		<description>The more stakeholders you have, the more complex your communication challenges.

Welcome to the future of Stakeholder Communication - podcasts.</description>
					<category>Business</category>
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		<pubDate>Thu, 24 Jun 2021 10:51:39 +0200</pubDate>
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				<itunes:subtitle>The more stakeholders you have, the more complex your communication challenges.</itunes:subtitle>
		<itunes:author>Solid Gold Podcasts #BeHeard</itunes:author>
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		<itunes:summary><![CDATA[The more stakeholders you have, the more complex your communication challenges.

Welcome to the future of Stakeholder Communication - podcasts.]]></itunes:summary>
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		<title>17 Ntombi The Voice | A Tale of Discovering Inner and Outer Beauty</title>
		<link>https://iono.fm/e/1661029</link>
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		<description><![CDATA[I am Lovely and Dark tackles bullying and colourism head-on and triumphs.<br />
Lynn Joffe and Ntombi The Voice chat about Ntombi's debut children's story.<br />
<br />
Author and storyteller Lynn Joffe chats to Ntombi The Voice, presenter and broadcaster, about her debut children’s book, I Am Lovely and Dark. Drawing from the perspective of her inner child, Ntombi relates a tale of discovering inner and outer beauty and self-confidence, overcoming prejudice to rise and shine. <a href="https://www.ntombithevoice.com">Order the book and get a free mirror and affirmation cards</a> &middot; <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Tue, 31 Mar 2026 06:00:00 +0200</pubDate>
				<podcast:season>0</podcast:season>
		<podcast:episode>0</podcast:episode>
						<itunes:title>17 Ntombi The Voice | A Tale of Discovering Inner and Outer Beauty</itunes:title>
		<itunes:season>0</itunes:season>
		<itunes:episode>0</itunes:episode>
		<itunes:author>Solid Gold Podcasts and Audiobooks</itunes:author>
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		<itunes:duration>21:42</itunes:duration>
		<itunes:summary><![CDATA[I am Lovely and Dark tackles bullying and colourism head-on and triumphs.
Lynn Joffe and Ntombi The Voice chat about Ntombi's debut children's story.

Author and storyteller Lynn Joffe chats to Ntombi The Voice, presenter and broadcaster, about her debut children’s book, I Am Lovely and Dark. Drawing from the perspective of her inner child, Ntombi relates a tale of discovering inner and outer beauty and self-confidence, overcoming prejudice to rise and shine.]]></itunes:summary>
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		<title>16 Sewela Langeni | Make Friends with Feelings</title>
		<link>https://iono.fm/e/1648983?v=1</link>
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		<description><![CDATA[Lynn Joffe and author Sewela Langeni share the inspiration heart behind Making Friends with Feelings, Sewela's debut children’s book crafted to help boys break the silent cycle of emotional internalisation. Drawing from her sons’ experiences and her visionary leadership at Book Circle Capital, Sewela champions African literature and the vital preservation of mother-tongue literacy, especially for young children. Langeni and Joffe explore the intersection of identity, heritage, and audio storytelling. It’s a masterclass in entrepreneurship with a conscience, ensuring the next generation stays expressive, grounded, and culturally connected.<br />
<br />
The stories are published on the award-winning podcast, Solid Gold Story Time. <br />
<br />
The book is illustrated by Subi Bosa. <a href="https://mypod.zone/storytime">You can find the story here</a> &middot; <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Mon, 23 Feb 2026 20:00:00 +0200</pubDate>
				<podcast:season>0</podcast:season>
		<podcast:episode>0</podcast:episode>
						<itunes:title>16 Sewela Langeni | Make Friends with Feelings</itunes:title>
		<itunes:season>0</itunes:season>
		<itunes:episode>0</itunes:episode>
		<itunes:author>Solid Gold Podcasts and Audiobooks</itunes:author>
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		<itunes:duration>19:00</itunes:duration>
		<itunes:summary><![CDATA[Lynn Joffe and author Sewela Langeni share the inspiration heart behind Making Friends with Feelings, Sewela's debut children’s book crafted to help boys break the silent cycle of emotional internalisation. Drawing from her sons’ experiences and her visionary leadership at Book Circle Capital, Sewela champions African literature and the vital preservation of mother-tongue literacy, especially for young children. Langeni and Joffe explore the intersection of identity, heritage, and audio storytelling. It’s a masterclass in entrepreneurship with a conscience, ensuring the next generation stays expressive, grounded, and culturally connected.

The stories are published on the award-winning podcast, Solid Gold Story Time. 

The book is illustrated by Subi Bosa.]]></itunes:summary>
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		<title>15 Nokuthula Mazibuko Msimang | Time for a Tea Party</title>
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		<description><![CDATA[Lynn Joffe interviews academic, writer and storyteller Nokuthula Mazibuko Msimang about her charming children’s book, Soweto Tea Party. Nokuthula read the book in English and isiZulu for the Solid Gold Story Time podcast (link?) The book, available in English and isiZulu, is a reflection on her childhood during apartheid, where her parents protected her with love, encouragement and music. The two women discuss the challenges and triumphs of mother tongue storytelling in South Africa and their experiences of engaging, inspiring and reaching young children with the power of reading and the heard word. <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Tue, 10 Feb 2026 21:48:00 +0200</pubDate>
				<podcast:season>0</podcast:season>
		<podcast:episode>0</podcast:episode>
						<itunes:title>15 Nokuthula Mazibuko Msimang | Time for a Tea Party</itunes:title>
		<itunes:season>0</itunes:season>
		<itunes:episode>0</itunes:episode>
		<itunes:author>Solid Gold Podcasts and Audiobooks</itunes:author>
					<itunes:episodeType>full</itunes:episodeType>
				<itunes:image href="https://cdn.iono.fm/files/p1036/logo_1644591_20260210_215014_1400.jpeg"/>
		<itunes:duration>19:57</itunes:duration>
		<itunes:summary><![CDATA[Lynn Joffe interviews academic, writer and storyteller Nokuthula Mazibuko Msimang about her charming children’s book, Soweto Tea Party. Nokuthula read the book in English and isiZulu for the Solid Gold Story Time podcast (link?) The book, available in English and isiZulu, is a reflection on her childhood during apartheid, where her parents protected her with love, encouragement and music. The two women discuss the challenges and triumphs of mother tongue storytelling in South Africa and their experiences of engaging, inspiring and reaching young children with the power of reading and the heard word.]]></itunes:summary>
				<source url="https://rss.iono.fm/rss/chan/6463">Stakeholder Podcasting</source>
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		<title>14 Dr Diana Ferrus | Dancing with a Trailblazer</title>
		<link>https://iono.fm/e/1582915</link>
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		<description><![CDATA[Diana Ferrus chats to Lynn Joffe about her fascinating children's storybook. <br />
<br />
Lynn Joffe interviews acclaimed author, poet and storyteller, Dr Diana Ferrus, about her fascinating children’s storybook, The Boy Who Loved to Dance,’ published by New Africa Books in English and Afrikaans, and read by the author on Solid Gold Story Time. Their discussion ranges from Diana’s extensive experience of authorship and the difference between traditional and self-publishing. Ferrus speaks about the content, themes and messages of Die Seun Wat Net Wou Dans, the story of Johaar Mosaval, a Muslim boy from District 6, whose passion for dance led him from the streets of Cape Town to the grand stages of the world. And home again.  &middot; <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Mon, 04 Aug 2025 11:55:00 +0200</pubDate>
				<podcast:season>0</podcast:season>
		<podcast:episode>0</podcast:episode>
						<itunes:title>14 Dr Diana Ferrus | Dancing with a Trailblazer</itunes:title>
		<itunes:season>0</itunes:season>
		<itunes:episode>0</itunes:episode>
		<itunes:author>Solid Gold Podcasts and Audiobooks</itunes:author>
					<itunes:episodeType>full</itunes:episodeType>
				<itunes:image href="https://cdn.iono.fm/files/p1036/logo_1582915_20250910_203847_1400.jpeg"/>
		<itunes:duration>18:32</itunes:duration>
		<itunes:summary><![CDATA[Diana Ferrus chats to Lynn Joffe about her fascinating children's storybook. 

Lynn Joffe interviews acclaimed author, poet and storyteller, Dr Diana Ferrus, about her fascinating children’s storybook, The Boy Who Loved to Dance,’ published by New Africa Books in English and Afrikaans, and read by the author on Solid Gold Story Time. Their discussion ranges from Diana’s extensive experience of authorship and the difference between traditional and self-publishing. Ferrus speaks about the content, themes and messages of Die Seun Wat Net Wou Dans, the story of Johaar Mosaval, a Muslim boy from District 6, whose passion for dance led him from the streets of Cape Town to the grand stages of the world. And home again.]]></itunes:summary>
				<source url="https://rss.iono.fm/rss/chan/6463">Stakeholder Podcasting</source>
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		<title>13 Khutšo Swafo | Bringing her book to life</title>
		<link>https://iono.fm/e/1573270</link>
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		<description><![CDATA[Listen to Lynn Joffe chatting to Khutso Swafo, author and publisher of Palesa, Flower of the Forest, her intriguing children’s book about caring and sharing our planet with every living thing. Their conversation covers Khutso’s journey to publication and her inspiration for the book: her very own daughter, her flower, Palesa. <a href="https://www.parksandread.co.za/">Parks and Read</a> &middot; <a href="https://books2read.com/khutso-swafo">Buy the book now</a> &middot; <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Sat, 05 Jul 2025 10:01:00 +0200</pubDate>
				<podcast:season>0</podcast:season>
		<podcast:episode>0</podcast:episode>
						<itunes:title>13 Khutšo Swafo | Bringing her book to life</itunes:title>
		<itunes:season>0</itunes:season>
		<itunes:episode>0</itunes:episode>
		<itunes:author>Solid Gold Podcasts and Audiobooks</itunes:author>
					<itunes:episodeType>full</itunes:episodeType>
				<itunes:image href="https://cdn.iono.fm/files/p1036/logo_1573270_20250910_215544_1400.jpeg"/>
		<itunes:duration>22:04</itunes:duration>
		<itunes:summary><![CDATA[Listen to Lynn Joffe chatting to Khutso Swafo, author and publisher of Palesa, Flower of the Forest, her intriguing children’s book about caring and sharing our planet with every living thing. Their conversation covers Khutso’s journey to publication and her inspiration for the book: her very own daughter, her flower, Palesa.]]></itunes:summary>
				<source url="https://rss.iono.fm/rss/chan/6463">Stakeholder Podcasting</source>
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		<title>12 Gomolemo Moagi | An author's journey</title>
		<link>https://iono.fm/e/1561194</link>
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		<description><![CDATA[Author and storyteller, Lynn Joffe, interviews Gomolemo Moagi about her new children’s story, ‘Bontle’s New Wheels', published by New Africa Books as a storybook in English and Sesotho and as two episodes on Solid Gold Story Time. Their discussion ranges from Gomolemo’s experience of her story going out into the world, the world of words and being saved by books, and the strong women who have raised her along her journey to publication. <a href="https://newafricabooks.com/">New Africa Books published Bontle's New Wheels in English and Sesotho. </a> &middot; <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Sat, 31 May 2025 06:00:00 +0200</pubDate>
				<podcast:season>0</podcast:season>
		<podcast:episode>0</podcast:episode>
						<itunes:title>12 Gomolemo Moagi | An author's journey</itunes:title>
		<itunes:season>0</itunes:season>
		<itunes:episode>0</itunes:episode>
		<itunes:author>Solid Gold Podcasts and Audiobooks</itunes:author>
					<itunes:episodeType>full</itunes:episodeType>
				<itunes:image href="https://cdn.iono.fm/files/p1036/logo_1561194_20250910_222106_1400.jpeg"/>
		<itunes:duration>22:06</itunes:duration>
		<itunes:summary><![CDATA[Author and storyteller, Lynn Joffe, interviews Gomolemo Moagi about her new children’s story, ‘Bontle’s New Wheels', published by New Africa Books as a storybook in English and Sesotho and as two episodes on Solid Gold Story Time. Their discussion ranges from Gomolemo’s experience of her story going out into the world, the world of words and being saved by books, and the strong women who have raised her along her journey to publication.]]></itunes:summary>
				<source url="https://rss.iono.fm/rss/chan/6463">Stakeholder Podcasting</source>
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		<title>11 Amanda Horwitz | Unpacking the story of Lulu and Sarge</title>
		<link>https://iono.fm/e/1523912</link>
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		<description><![CDATA[Lynn Joffe, producer of Solid Gold Story Time chats to Amanda Horwitz about her delightful children's book 'Lulu and Sarge in the Bee-sting Operation'. Amanda discusses the inspiration behind the book, which is based on her two real life dachshunds, Lulu and Sarge. The two women, who share a background in copywriting, chat about Amanda’s publishing journey, future projects and how the core idea in the book sets an example of what's possible in life for us to live a beautiful, wholesome, content life together. <a href="https://www.linkedin.com/in/amanda-horwitz-2bbb4825a/">Connect with Amanda</a> &middot; <a href="https://open.spotify.com/episode/73fIaFUT4nx3VgOEr2zRI5?si=GqZ99gs8TsqE-Ioa_4aNnQ">Listen to Lulu & Sarge in the Bee-sting Operation</a> &middot; <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Mon, 03 Feb 2025 18:37:00 +0200</pubDate>
				<podcast:season>0</podcast:season>
		<podcast:episode>0</podcast:episode>
						<itunes:title>11 Amanda Horwitz | Unpacking the story of Lulu and Sarge</itunes:title>
		<itunes:season>0</itunes:season>
		<itunes:episode>0</itunes:episode>
		<itunes:author>Solid Gold Podcasts and Audiobooks</itunes:author>
					<itunes:episodeType>full</itunes:episodeType>
				<itunes:image href="https://cdn.iono.fm/files/p1036/logo_1523912_20250911_000153_1400.jpeg"/>
		<itunes:duration>23:28</itunes:duration>
		<itunes:summary><![CDATA[Lynn Joffe, producer of Solid Gold Story Time chats to Amanda Horwitz about her delightful children's book 'Lulu and Sarge in the Bee-sting Operation'. Amanda discusses the inspiration behind the book, which is based on her two real life dachshunds, Lulu and Sarge. The two women, who share a background in copywriting, chat about Amanda’s publishing journey, future projects and how the core idea in the book sets an example of what's possible in life for us to live a beautiful, wholesome, content life together.]]></itunes:summary>
				<source url="https://rss.iono.fm/rss/chan/6463">Stakeholder Podcasting</source>
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		<title>10 Lara Nathan | Reaching children through books and podcasts</title>
		<link>https://iono.fm/e/1499078</link>
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		<description><![CDATA[Join Lynn Joffe in conversation with Lara Nathan about her book 'Jamie Shai and His Superpower', which is based on her son Jamie who has cerebral palsy.<br />
<br />
Lara explains that cerebral palsy affects Jamie's muscle control, limiting his physical abilities but not his cognitive functions. Jamie communicates through an eye-tracking device and has a remarkable ability to connect with people through his smile.<br />
<br />
Lara emphasizes the importance of seeing differently abled individuals as special and encourages interaction with them. She discusses Jamie's schooling, his relationships with siblings, and the family dynamics. Lara expresses her desire for the book to be shared widely to promote understanding and acceptance of differently abled individuals. The interview concludes with information on where to purchase the book and how to contact Lara directly. <a href="https://mypod.zone/storytime">Listen to Lara reading this book</a> &middot; <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Tue, 05 Nov 2024 08:02:00 +0200</pubDate>
				<podcast:season>0</podcast:season>
		<podcast:episode>0</podcast:episode>
						<itunes:title>10 Lara Nathan | Reaching children through books and podcasts</itunes:title>
		<itunes:season>0</itunes:season>
		<itunes:episode>0</itunes:episode>
		<itunes:author>Solid Gold Podcasts and Audiobooks</itunes:author>
					<itunes:episodeType>full</itunes:episodeType>
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		<itunes:duration>10:05</itunes:duration>
		<itunes:summary><![CDATA[Join Lynn Joffe in conversation with Lara Nathan about her book 'Jamie Shai and His Superpower', which is based on her son Jamie who has cerebral palsy.

Lara explains that cerebral palsy affects Jamie's muscle control, limiting his physical abilities but not his cognitive functions. Jamie communicates through an eye-tracking device and has a remarkable ability to connect with people through his smile.

Lara emphasizes the importance of seeing differently abled individuals as special and encourages interaction with them. She discusses Jamie's schooling, his relationships with siblings, and the family dynamics. Lara expresses her desire for the book to be shared widely to promote understanding and acceptance of differently abled individuals. The interview concludes with information on where to purchase the book and how to contact Lara directly.]]></itunes:summary>
				<source url="https://rss.iono.fm/rss/chan/6463">Stakeholder Podcasting</source>
		<enclosure url="https://dl.iono.fm/epi/prov_1036/epi_1499078_high.mp3?p=rss" length="9694395" type="audio/mpeg" />
				<ionofm:thumbnail href="https://cdn.iono.fm/files/p1036/logo_1499078_20250911_153321_750.jpeg"/>
		<ionofm:coverart href="https://cdn.iono.fm/files/p1036/banner_6463_20260210_215958_750.jpeg"/>
		<ionofm:player_url><![CDATA[https://iframe.iono.fm/e/1499078?download=0]]></ionofm:player_url>
	</item>
	<item>
		<title>09 The podcast election</title>
		<link>https://iono.fm/e/1496667</link>
		<guid isPermaLink="true">https://iono.fm/e/1496667</guid>
		<description><![CDATA[It is said that JFK defeated Nixon partly because of how they each appeared on the first televised presidential debate. Kennedy looked good and confident, and Nixon "sweaty and shifty."<br />
<br />
Since then we've had a Facebook election, a Twitter one, and even a Google one.<br />
<br />
Listen to this snippet from the Prof G Markets podcast about how the 2024 election, with Trump on Rogan, has turned out to be the podcast election.<br />
<br />
This long from conversation with politicians will shape who wins over the next few years. <a href="https://open.spotify.com/episode/6IYvm29G5qvl5SpXnPdkTN?si=wrYDCFTvSYGhko-_009RBA">Listen to the full episode</a> &middot; <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Tue, 29 Oct 2024 08:58:00 +0200</pubDate>
				<podcast:season>0</podcast:season>
		<podcast:episode>0</podcast:episode>
						<itunes:title>09 The podcast election</itunes:title>
		<itunes:season>0</itunes:season>
		<itunes:episode>0</itunes:episode>
		<itunes:author>Solid Gold Podcasts and Audiobooks</itunes:author>
					<itunes:episodeType>full</itunes:episodeType>
				<itunes:image href="https://cdn.iono.fm/files/p1036/logo_1496667_20250911_153718_1400.jpeg"/>
		<itunes:duration>1:22</itunes:duration>
		<itunes:summary><![CDATA[It is said that JFK defeated Nixon partly because of how they each appeared on the first televised presidential debate. Kennedy looked good and confident, and Nixon "sweaty and shifty."

Since then we've had a Facebook election, a Twitter one, and even a Google one.

Listen to this snippet from the Prof G Markets podcast about how the 2024 election, with Trump on Rogan, has turned out to be the podcast election.

This long from conversation with politicians will shape who wins over the next few years.]]></itunes:summary>
				<source url="https://rss.iono.fm/rss/chan/6463">Stakeholder Podcasting</source>
		<enclosure url="https://dl.iono.fm/epi/prov_1036/epi_1496667_high.mp3?p=rss" length="1319787" type="audio/mpeg" />
				<ionofm:thumbnail href="https://cdn.iono.fm/files/p1036/logo_1496667_20250911_153718_750.jpeg"/>
		<ionofm:coverart href="https://cdn.iono.fm/files/p1036/banner_6463_20260210_215958_750.jpeg"/>
		<ionofm:player_url><![CDATA[https://iframe.iono.fm/e/1496667?download=0]]></ionofm:player_url>
	</item>
	<item>
		<title>08 Podcasts as a corporate weapon</title>
		<link>https://iono.fm/e/1496664</link>
		<guid isPermaLink="true">https://iono.fm/e/1496664</guid>
		<description><![CDATA[In this snippet, hear Scott Galloway's take on activist investor, Eliott, using podcasts to influence stakeholders in the runup to a vote. <a href="https://open.spotify.com/episode/6IYvm29G5qvl5SpXnPdkTN?si=wrYDCFTvSYGhko-_009RBA">Listen to the full episode</a> &middot; <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Tue, 29 Oct 2024 08:51:00 +0200</pubDate>
				<podcast:season>0</podcast:season>
		<podcast:episode>0</podcast:episode>
						<itunes:title>08 Podcasts as a corporate weapon</itunes:title>
		<itunes:season>0</itunes:season>
		<itunes:episode>0</itunes:episode>
		<itunes:author>Solid Gold Podcasts and Audiobooks</itunes:author>
					<itunes:episodeType>full</itunes:episodeType>
				<itunes:image href="https://cdn.iono.fm/files/p1036/logo_1496664_20250911_153721_1400.jpeg"/>
		<itunes:duration>2:17</itunes:duration>
		<itunes:summary><![CDATA[In this snippet, hear Scott Galloway's take on activist investor, Eliott, using podcasts to influence stakeholders in the runup to a vote.]]></itunes:summary>
				<source url="https://rss.iono.fm/rss/chan/6463">Stakeholder Podcasting</source>
		<enclosure url="https://dl.iono.fm/epi/prov_1036/epi_1496664_high.mp3?p=rss" length="2197919" type="audio/mpeg" />
				<ionofm:thumbnail href="https://cdn.iono.fm/files/p1036/logo_1496664_20250911_153721_750.jpeg"/>
		<ionofm:coverart href="https://cdn.iono.fm/files/p1036/banner_6463_20260210_215958_750.jpeg"/>
		<ionofm:player_url><![CDATA[https://iframe.iono.fm/e/1496664?download=0]]></ionofm:player_url>
	</item>
	<item>
		<title>07 Extract from David Remnick interview with Malcolm Gladwell</title>
		<link>https://iono.fm/e/1493971</link>
		<guid isPermaLink="true">https://iono.fm/e/1493971</guid>
		<description><![CDATA[Listen to Malcolm speak passionately about where podcasts fit into the media landscape. And why he uses spoken word in some instances over the written word. <a href="https://www.pushkin.fm/podcasts/revisionist-history/the-tipping-point-revisited-live-with-david-remnick">Listen to the full interview</a> &middot; <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Mon, 21 Oct 2024 08:42:00 +0200</pubDate>
				<podcast:season>0</podcast:season>
		<podcast:episode>0</podcast:episode>
						<itunes:title>07 Extract from David Remnick interview with Malcolm Gladwell</itunes:title>
		<itunes:season>0</itunes:season>
		<itunes:episode>0</itunes:episode>
		<itunes:author>Solid Gold Podcasts and Audiobooks</itunes:author>
					<itunes:episodeType>full</itunes:episodeType>
				<itunes:image href="https://cdn.iono.fm/files/p1036/logo_1493971_20250911_154218_1400.jpeg"/>
		<itunes:duration>7:58</itunes:duration>
		<itunes:summary><![CDATA[Listen to Malcolm speak passionately about where podcasts fit into the media landscape. And why he uses spoken word in some instances over the written word.]]></itunes:summary>
				<source url="https://rss.iono.fm/rss/chan/6463">Stakeholder Podcasting</source>
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		<ionofm:player_url><![CDATA[https://iframe.iono.fm/e/1493971?download=0]]></ionofm:player_url>
	</item>
	<item>
		<title>06 Extract from the Prof G pod on podcasting (from the Dan Ariely episode 1 Feb '24)</title>
		<link>https://iono.fm/e/1405595</link>
		<guid isPermaLink="true">https://iono.fm/e/1405595</guid>
		<description><![CDATA[A talk discussing key aspects of the podcasting industry and medium. It covers the extreme income inequality where the top podcasts take most revenue, the importance of Joe Rogan in growing the industry, the peak and recent slowdown in new podcast launches, the still fast growth and high advertising rates for top podcasts, and reasons why podcast ads outperform other digital ads including the intimate listener relationship. Action items involve researching the podcast advertising market potential and targeting podcast sponsorships.<br />
<br />
Extreme Inequality in Podcast Monetization. <br />
A few top podcasts take nearly all revenue and profits. Podcasting is likely not self-sustaining outside the top 1000 shows. The advertising market concentrates heavily among the top 500 podcasts.<br />
<br />
Joe Rogan's Pivotal Impact. <br />
Joe Rogan has been crucial in driving podcasting into the mainstream. His show defines key aspects of the medium and has fueled tremendous industry growth.<br />
<br />
Podcasting Growth Peaking. <br />
Podcasting saw over 1 million new shows launch in 2020 but only 220,000 in 2021. Existing shows are also exiting as growth slows despite still being faster than most other media.<br />
<br />
Top Podcasts Remain Highly Profitable. <br />
The top podcasts can operate profitably at scale with production costs around $500k-1m annually. Their high 60-90% ad margins and $40-45 CPMs make them great small media businesses.<br />
<br />
Intimacy Drives Strong Engagement. <br />
Listeners feel personal connections to hosts by hearing voices in intimate contexts over time. This drives 70-90% ad listen-through rates and higher engagement versus other digital ads. <a href="https://pod.link/profg/episode/3ad7a814ae9c0f8a415fbb580b8af7c2">Listen to the full episode</a> &middot; <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Tue, 13 Feb 2024 09:16:00 +0200</pubDate>
				<podcast:season>0</podcast:season>
		<podcast:episode>0</podcast:episode>
						<itunes:title>06 Extract from the Prof G pod on podcasting (from the Dan Ariely episode 1 Feb '24)</itunes:title>
		<itunes:season>0</itunes:season>
		<itunes:episode>0</itunes:episode>
		<itunes:author>Solid Gold Podcasts and Audiobooks</itunes:author>
					<itunes:episodeType>full</itunes:episodeType>
				<itunes:image href="https://cdn.iono.fm/files/p1036/logo_1405595_20250911_192625_1400.jpeg"/>
		<itunes:duration>4:41</itunes:duration>
		<itunes:summary><![CDATA[A talk discussing key aspects of the podcasting industry and medium. It covers the extreme income inequality where the top podcasts take most revenue, the importance of Joe Rogan in growing the industry, the peak and recent slowdown in new podcast launches, the still fast growth and high advertising rates for top podcasts, and reasons why podcast ads outperform other digital ads including the intimate listener relationship. Action items involve researching the podcast advertising market potential and targeting podcast sponsorships.

Extreme Inequality in Podcast Monetization. 
A few top podcasts take nearly all revenue and profits. Podcasting is likely not self-sustaining outside the top 1000 shows. The advertising market concentrates heavily among the top 500 podcasts.

Joe Rogan's Pivotal Impact. 
Joe Rogan has been crucial in driving podcasting into the mainstream. His show defines key aspects of the medium and has fueled tremendous industry growth.

Podcasting Growth Peaking. 
Podcasting saw over 1 million new shows launch in 2020 but only 220,000 in 2021. Existing shows are also exiting as growth slows despite still being faster than most other media.

Top Podcasts Remain Highly Profitable. 
The top podcasts can operate profitably at scale with production costs around $500k-1m annually. Their high 60-90% ad margins and $40-45 CPMs make them great small media businesses.

Intimacy Drives Strong Engagement. 
Listeners feel personal connections to hosts by hearing voices in intimate contexts over time. This drives 70-90% ad listen-through rates and higher engagement versus other digital ads.]]></itunes:summary>
				<source url="https://rss.iono.fm/rss/chan/6463">Stakeholder Podcasting</source>
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		<ionofm:player_url><![CDATA[https://iframe.iono.fm/e/1405595?download=0]]></ionofm:player_url>
	</item>
	<item>
		<title>05 Should Corporates make Podcasts?</title>
		<link>https://iono.fm/e/1155018</link>
		<guid isPermaLink="true">https://iono.fm/e/1155018</guid>
		<description><![CDATA[Passive decisions kill companies.<br />
<br />
Here's how to save yours and switch from cultures that drive corporate atrophy, to ones that drive hyper-growth.<br />
<br />
Gavin Kennedy asks Colin Iles whether corporates should make podcasts. His answer? It really depends on your decision-making culture! <a href="https://www.linkedin.com/in/coliniles/">Connect with Colin</a> &middot; <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Fri, 11 Feb 2022 16:27:00 +0200</pubDate>
				<podcast:season>0</podcast:season>
		<podcast:episode>0</podcast:episode>
						<itunes:title>05 Should Corporates make Podcasts?</itunes:title>
		<itunes:season>0</itunes:season>
		<itunes:episode>0</itunes:episode>
		<itunes:author>Solid Gold Podcasts and Audiobooks</itunes:author>
					<itunes:episodeType>full</itunes:episodeType>
				<itunes:image href="https://cdn.iono.fm/files/p1036/logo_1155018_20250912_032552_1400.jpeg"/>
		<itunes:duration>26:33</itunes:duration>
		<itunes:summary><![CDATA[Passive decisions kill companies.

Here's how to save yours and switch from cultures that drive corporate atrophy, to ones that drive hyper-growth.

Gavin Kennedy asks Colin Iles whether corporates should make podcasts. His answer? It really depends on your decision-making culture!]]></itunes:summary>
				<source url="https://rss.iono.fm/rss/chan/6463">Stakeholder Podcasting</source>
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	</item>
	<item>
		<title>04 Storytelling in the workplace can save your message from falling on deaf ears | Sarah Gill</title>
		<link>https://iono.fm/e/1153020</link>
		<guid isPermaLink="true">https://iono.fm/e/1153020</guid>
		<description><![CDATA[A common complaint is poor communication in the workplace - from both sides!<br />
<br />
Sarah Gill joins our Host, Vanessa Marks, to discuss Storytelling as an effective way to ensure your message is heard.<br />
<br />
Employers complain that their efforts to communicate with employees falls on deaf ears, while the employee will bemoan that the message was never sent.<br />
<br />
Often it is not what was said but how it was said that makes someone listen and understand.<br />
<br />
Storytelling is a creative and effective method to bridge the communication gap and Sarah Gill shares with us her last 20 years of using creative ways to get the message sent, and received, as intended, acknowledging and addressing diversity at all levels in the workplace. <a href="https://bluemoon.co.za/">Blue Moon Website</a> &middot; <a href="https://www.linkedin.com/in/sarah-leftwich-gill/">Connect with Sarah</a> &middot; <a href="https://www.linkedin.com/in/vanessa-marks-175b0017/">Connect with Vanessa</a> &middot; <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Mon, 07 Feb 2022 09:52:00 +0200</pubDate>
				<podcast:season>0</podcast:season>
		<podcast:episode>0</podcast:episode>
						<itunes:title>04 Storytelling in the workplace can save your message from falling on deaf ears | Sarah Gill</itunes:title>
		<itunes:season>0</itunes:season>
		<itunes:episode>0</itunes:episode>
		<itunes:author>Solid Gold Podcasts and Audiobooks</itunes:author>
					<itunes:episodeType>full</itunes:episodeType>
				<itunes:image href="https://cdn.iono.fm/files/p1036/logo_1153020_20250912_033029_1400.jpeg"/>
		<itunes:duration>20:39</itunes:duration>
		<itunes:summary><![CDATA[A common complaint is poor communication in the workplace - from both sides!

Sarah Gill joins our Host, Vanessa Marks, to discuss Storytelling as an effective way to ensure your message is heard.

Employers complain that their efforts to communicate with employees falls on deaf ears, while the employee will bemoan that the message was never sent.

Often it is not what was said but how it was said that makes someone listen and understand.

Storytelling is a creative and effective method to bridge the communication gap and Sarah Gill shares with us her last 20 years of using creative ways to get the message sent, and received, as intended, acknowledging and addressing diversity at all levels in the workplace.]]></itunes:summary>
				<source url="https://rss.iono.fm/rss/chan/6463">Stakeholder Podcasting</source>
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		<ionofm:player_url><![CDATA[https://iframe.iono.fm/e/1153020?download=0]]></ionofm:player_url>
	</item>
	<item>
		<title>03 Easy to get 52,000 new accounts in 8 months</title>
		<link>https://iono.fm/e/1135045</link>
		<guid isPermaLink="true">https://iono.fm/e/1135045</guid>
		<description><![CDATA[Guests: <br />
Tshepo Kgapane (Founder | Youth Money Circle) <br />
Teboho Ntimane (Marketing Manager | Youth Money Circle) <br />
Standwa Nongauza (Co-brand manager | Easy Equities)<br />
Gavin Kennedy (Founder and CEO | Solid Gold Podcasts)<br />
<br />
Easy Does It is an innovative podcast collaboration between Easy Equities and Youth Money Circle.<br />
<br />
This symbiotic team has harnessed the power of podcasting to garner 52,000 sign-ups for Easy Equities and over 70,000 followers for Easy Does it in eight months.<br />
<br />
How many other media platforms out there can boast these results?<br />
<br />
Podcasting is the fastest growing medium, and is sitting on the precipice of the next communication explosion. If you aren't producing the spoken word content in the next two or three years from now, you're not going to be in the mainstream of search engine results pages.<br />
<br />
Easy Equities and youth Money Circle prove in this podcast, how effective, and important podcasting is marketing and reaching your stakeholders.<br />
<br />
[08:11, 08/12/2021] SGS Tshepo Easy Does It Kgapane: Youth Money Circle is a social enterprise that delivers fun and engaging financial education using various platforms like podcasts, webinars and blogs.<br />
<br />
EasyEquities is an online platform which allows anyone to buy shares in the brands and companies they love. For as little as R5, $10 or whatever amount they have available to invest (and with no monthly brokerage fees) newbie and seasoned investors alike can grow their wealth. <a href="https://www.easyequities.co.za/">Easy Equities</a> &middot; <a href="https://www.linkedin.com/in/standwa/">Connect with Standwa</a> &middot; <a href="https://www.linkedin.com/in/tshepo-kgapane-b1ab93184/">Connect with Tshepo</a> &middot; <a href="https://www.linkedin.com/in/teboho-ntimane-134772155/">Connect with Teboho</a> &middot; <a href="https://www.linkedin.com/in/gavinkennedy/">Connect with Gavin</a> &middot; <a href="https://www.linkedin.com/in/vanessa-marks-175b0017/">Connect with Vanessa</a> &middot; <a href="https://youthmoneycircle.co.za/">Youth Money Circle</a> &middot; <a href="https://solidgold.co.za/">Solid Gold Podcasts #BeHeard</a> &middot; <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Wed, 08 Dec 2021 10:21:00 +0200</pubDate>
				<podcast:season>0</podcast:season>
		<podcast:episode>0</podcast:episode>
						<itunes:title>03 Easy to get 52,000 new accounts in 8 months</itunes:title>
		<itunes:season>0</itunes:season>
		<itunes:episode>0</itunes:episode>
		<itunes:author>Solid Gold Podcasts and Audiobooks</itunes:author>
					<itunes:episodeType>full</itunes:episodeType>
				<itunes:image href="https://cdn.iono.fm/files/p1036/logo_1135045_20250912_040352_1400.jpeg"/>
		<itunes:duration>33:37</itunes:duration>
		<itunes:summary><![CDATA[Guests: 
Tshepo Kgapane (Founder | Youth Money Circle) 
Teboho Ntimane (Marketing Manager | Youth Money Circle) 
Standwa Nongauza (Co-brand manager | Easy Equities)
Gavin Kennedy (Founder and CEO | Solid Gold Podcasts)

Easy Does It is an innovative podcast collaboration between Easy Equities and Youth Money Circle.

This symbiotic team has harnessed the power of podcasting to garner 52,000 sign-ups for Easy Equities and over 70,000 followers for Easy Does it in eight months.

How many other media platforms out there can boast these results?

Podcasting is the fastest growing medium, and is sitting on the precipice of the next communication explosion. If you aren't producing the spoken word content in the next two or three years from now, you're not going to be in the mainstream of search engine results pages.

Easy Equities and youth Money Circle prove in this podcast, how effective, and important podcasting is marketing and reaching your stakeholders.

[08:11, 08/12/2021] SGS Tshepo Easy Does It Kgapane: Youth Money Circle is a social enterprise that delivers fun and engaging financial education using various platforms like podcasts, webinars and blogs.

EasyEquities is an online platform which allows anyone to buy shares in the brands and companies they love. For as little as R5, $10 or whatever amount they have available to invest (and with no monthly brokerage fees) newbie and seasoned investors alike can grow their wealth.]]></itunes:summary>
				<source url="https://rss.iono.fm/rss/chan/6463">Stakeholder Podcasting</source>
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		<title>02 No pigeons used to carry these messages | Andrew de Blocq</title>
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		<description><![CDATA[Andrew de Blocq (Birdlife SA) Avitourist Project Manager discusses Birdlife SA's new methods to communicate<br />
<br />
Engaging with a diverse stakeholder base can be challenging for any business, however for some organisations their very existence depends on it. The traditional ways of in-person meetings has been demolished by Covid and new methods are being explored. Andrew de Blocq discusses with Vanessa Marks the journey Birdlife SA are embarking on using technology to reach this diverse but vital group stakeholders and they make some interesting and pleasant discoveries. <a href="https://www.birdlife.org.za/">Birdlife SA Website</a> &middot; <a href="https://www.linkedin.com/in/andrew-de-blocq-826b7570/">Connect with Andrew on LinkedIn</a> &middot; <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Fri, 06 Aug 2021 10:03:00 +0200</pubDate>
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		<podcast:episode>0</podcast:episode>
						<itunes:title>02 No pigeons used to carry these messages | Andrew de Blocq</itunes:title>
		<itunes:season>0</itunes:season>
		<itunes:episode>0</itunes:episode>
		<itunes:author>Solid Gold Podcasts and Audiobooks</itunes:author>
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		<itunes:summary><![CDATA[Andrew de Blocq (Birdlife SA) Avitourist Project Manager discusses Birdlife SA's new methods to communicate

Engaging with a diverse stakeholder base can be challenging for any business, however for some organisations their very existence depends on it. The traditional ways of in-person meetings has been demolished by Covid and new methods are being explored. Andrew de Blocq discusses with Vanessa Marks the journey Birdlife SA are embarking on using technology to reach this diverse but vital group stakeholders and they make some interesting and pleasant discoveries.]]></itunes:summary>
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		<title>01 What's a podcast? | Gavin Kennedy at Solid Gold Podcasts</title>
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		<description><![CDATA[Vanessa starts the Stakeholder Podcasting journey by chatting to Solid Gold Podcast CEO and Founder, Gavin Kennedy. <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Fri, 23 Jul 2021 07:22:00 +0200</pubDate>
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						<itunes:title>01 What's a podcast? | Gavin Kennedy at Solid Gold Podcasts</itunes:title>
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		<itunes:duration>11:32</itunes:duration>
		<itunes:summary><![CDATA[Vanessa starts the Stakeholder Podcasting journey by chatting to Solid Gold Podcast CEO and Founder, Gavin Kennedy.]]></itunes:summary>
				<source url="https://rss.iono.fm/rss/chan/6463">Stakeholder Podcasting</source>
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		<title>Welcome to Stakeholder Podcasting</title>
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		<description><![CDATA[The more stakeholders you have, the more complex your communication challenges.<br />
<br />
Welcome to the future of Stakeholder Communication - podcasts. <a href="https://solidgold.co.za/tel.php?q=+27832271409">Call Gavin</a>]]></description>
					<category>Business</category>
				<pubDate>Thu, 24 Jun 2021 10:52:00 +0200</pubDate>
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		<podcast:episode>0</podcast:episode>
						<itunes:title>Welcome to Stakeholder Podcasting</itunes:title>
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		<itunes:episode>0</itunes:episode>
		<itunes:author>Solid Gold Podcasts and Audiobooks</itunes:author>
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		<itunes:duration>1:34</itunes:duration>
		<itunes:summary><![CDATA[The more stakeholders you have, the more complex your communication challenges.

Welcome to the future of Stakeholder Communication - podcasts.]]></itunes:summary>
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